Natioanl Parks Consevation Association NPCA is sponsoring a public service advertising (PSA) campaign to build awareness of the needs of our national parks, and the opportunity for all Americans to work together to restore these national treasures by the park system's 2016 centennial. Below are my favorite PSA's realsed back in 2006.
"NPCA's 2006 print PSA campaign features the "blueprints" for some of our most popular national park icons: Delicate Arch at Arches National Park, a giant sequoia tree from Sequoia National Park, and Yosemite Falls from Yosemite National Park. The absurd blueprints remind us that America's national parks are irreplaceable treasures, and compel us to protect our heritage while we still can. The campaign was generously created by the talented team at Y&R/Chicago. Although this campaign has been retired, free posters of the "Delicate Arch Blueprint" advertisement, which depicts Arches National Park in Utah, are available upon request".
